August 3, 2023

Building ethical, accountable AI business practices

Ariadna Navarro featured on MarketScale

Chief Growth Officer Ariadna Navarro was recently featured on MarketScale, discussing her views on how businesses can move forward with integrating AI into their operations in an ethical and sustainable way.

Ari outlines her approach with four pillars: transparency, boundaries, accountability and education.

  • Transparency: Clients need to know how it’s being used. However you’re using AI, and whatever business you’re in, ensure your partners are informed.
  • Boundaries: Outline what AI can and cannot do or be used for. Despite the hype, it’s not the be-all and end-all solution to absolutely everything.
  • Accountability: What governance is in place for your use of AI? What are the checks and balances on the output before it becomes external facing?
  • Education: Empower employees to learn how to use the different platforms, as well as to understand some of the consequences of poorly managed AI.


Watch the interview.

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