A big shout-out to the Trading Technologies team. The new Trading Technologies website has been named this year’s Best Website Redesign (over $100k) by the B2 Awards. Each year, the global program, run by the Business Marketing Association, recognizes the most innovative projects launched as part of larger brand strategy, marketing, media, e-commerce and communications efforts. This year’s competition drew over 875 entries across 24 categories.
The new and improved Trading Technologies website reflects how VSA balances design, smart functionality and anticipated future need in order to capture brand identities and drive smooth user experiences. In 2013, Trading Technologies, a pioneer in the electronic futures trading software field, introduced TT, a new SaaS trading platform that promised easier, more dynamic trading from any online connection. VSA built a new website for the company that fully supports the platform, streamlining more than 50,000 pages of existing content into an efficient, beautiful experience that is device responsive and future focused. The site enables people to quickly uncover information and execute trades from any device in any place and at anytime.
In a world where 24/7 financial trading has become the norm, the TT website is a game changer. Congratulations to the team for crafting the website that makes this happen.