First Data Clover Station Launch

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First Data, the world’s largest network for credit and debit card transactions, has relied on VSA to lead its brand and online transformation from a data processing company into a technology leader at the cutting edge of commerce.

VSA helped launch the latest tool for accepting payments and managing small businesses–Clover Station. The Clover Station is not only a physical piece to swipe credit cards and accept payments, but also provides data and reporting. VSA defined the product positioning, messaging, tone and feel for a suite of sales collateral and marketing materials.

Client:
First Data
Capability:
Brand
Industry:
Financial Services