Argo Tea was looking for packaging solutions that could translate from own cafes to their wholesale partners. VSA designed packaging that instantly communicates the sophistication and individuality of the brand’s products.
Argo’s tea sachets—silky, prepackaged bags of blended teas for at home single cup use—are sleek and premium in look and feel. The surrounding packing incorporates textures, color cues and patterns that give individual tea blends their own identity.
Also designed by VSA, is Argo’s ready-to-drink tea line. The bottles establish a strong shelf presence through contoured glass bottles, distinctive label and cap design that reflect the aesthetic and ethos of Argo’s cafes.