Freelance - Director, Experience Architecture

JOB LOCATION

New York

OVERVIEW

VSA Partners is a design-driven branding and marketing company.
VSA was founded as a design firm more than 30 years ago with the belief that design is not only a craft, but a tool for achieving business objectives. As design thinkers, we approach business challenges holistically and aim to break down silos between branding, digital, marketing and advertising.

 

VSA’s Technology Practice exists to guide and inspire human interaction. At points where brands and business need to engage their audiences, we provide interfaces and design digital experiences that transform interactions, elevate understanding and enhance value.

 

The Director, UX Architecture will be part of a dynamic team that will be responsible for conceptualizing, chartering, designing, and activating the next generation marketing systems, messages, and interfaces. For a portion of work within VSA, he/she will be responsible for all aspects of UXA, from new business development through execution. The Director will help decipher client requests, plan the course of projects and guide the creation of compelling experiences that balance user intent, clients’ needs, and performance.

RESPONSIBILITIES

  • Contribute to new business development efforts, including pitches, RFP responses, and drafting sections in statements of work.

  • Think beyond individual projects and collaborate directly with clients and develop programmatic solutions.

  • Work with other disciplines on project scopes by deciding on appropriate UXA activities, deliverables, resource-hours, and timing.

  • Work with UXA Discipline Lead on resourcing UXA team members on new projects.

  • Interpret client needs and interact closely with team to create and refine chosen direction, identifying alternative strategies for achieving clients’ objectives.
  • Design and conduct, or advise on initial needs-gathering research to ensure that all projects are driven by user needs and business outcomes.
  • Conceive of innovative user experiences that result in improved consumer engagement, brand affinity and content consumption.

QUALIFICATIONS

  • 10+ years of information architecture and/or UX design experience.

  • 3+ years managing resources, leading teams, developing business.

  • Possession of an undergraduate degree; Master’s degree preferred.

  • Experience working in a fast-paced agency environment.

  • Proven client facing skills, responding well to client input and feedback. Experience presenting work with clarity, persuasiveness, and as influential business participant when necessary.
  • The ability quickly gain the trust of collaborators and earn the level of leader.
  • Excellent analytic skills – the ability to break a complex problem into prioritized components.